🧩 My approach

👋 Who am I?

Hi, I’m Maisie, an AI-powered Fractional Marketing Manager helping startups and SMEs build and scale smarter marketing systems.

I blend strategy, content, email, SEO, social media, and CRM with AI automation to help businesses grow faster and more efficiently without the overhead of a full-time hire.

I believe great marketing isn’t about doing more. It’s about building smarter systems that compound over time.

My approach combines:

• Strategy first: Clarifying goals, audiences, and growth levers.
• Execution that scales: Content, SEO, email, and CRM working together.
• AI augmentation: Using automation and intelligent tools to move faster, test more, and learn quicker.

⚙️ Background

I’ve spent nine years working across marketing strategy, content, SEO, social media, and CRM, in agencies, in-house, and as a consultant. Those fast-paced environments taught me how to think strategically while staying hands-on, and how to deliver results that matter.

I’m CIM-qualified in digital marketing and have worked across sectors like **finance, retail, tech, sports, and aesthetics.**Along the way, I’ve:

• Increased organic sessions by 450%+ and blog views by 698% through SEO and content systems
• Drove a 200% traffic uplift within three months via a new content strategy
• Implemented automation and CRM workflows that freed teams from manual marketing tasks and improved lead nurturing and conversion
• Helped rebrand and reposition major organisations for new audiences
• Led campaigns and strategies for UN, EY, Heathrow, and Tesco
• Secured new clients, including Mercedes-Benz, through marketing automation SEO, and data-driven campaigns

Now, as a fractional marketing manager, I bring that same blend of strategy, creativity, and curiosity to help startups and SMEs scale smarter - powered by AI automation and intelligent systems that free teams to focus on what really drives growth.

Curious what smarter marketing systems could look like for your business? 👉 Book a FREE 30-min strategy chat